There were no more doubts. Two buddies decided to create Riot Games. It was 2006. They started by employing trainees who had no experience in the industry at all. They also found several veterans whom they dragged into their cave, presenting them with a very early game demo. And in just 3 months they came to a really playable version. It was something.
They have created a new genre of online games, production with considerable momentum. And they gave her to people for free. They risked everything, they could end up on the pavement any moment. But it didn’t happen. Although they were facing many adversities, the first public show at PAX showed that their hard work paid off. With the tft boosting this is important.
100 million players a month, i.e. three Polish players play LoL
In 2016, on average, during the month of League of Legends, it attracted 100 million players. Unbelievable, it’s almost 1.5 percent. all mankind. Are you aware of the size of this production? Now think about how many people have even heard of her.
It’s not just the game’s popularity. I mentioned it is free. But it has additional content for which players pay dearly. There are various character skins that change their appearance, sounds, voice and even the appearance of skill animations. There are many additional elements, but these are the most important.
So players nervously pulled out their payment cards and made a PayPal transfer to play their favorite character in a new skin. I know something about it myself. I spent over 3000 PLN on free games at the turn of 6 years. The League of Legends earning model is a pure deck of genius, which is now used by most online game developers. E.g. TFT.
Riot Games has earned literally billions of dollars over the years. And of course still earns. But it wasn’t always like that. By 2010, League of Legends generated just $ 17.25 million in income. Then came the Chinese giant – Tencent Holding, offering $ 400 million for 93 percent. company shares. And it just started.
So much Riot Games has earned on League of Legends in recent years:
- 2015: $ 1.63 billion
- 2016: 1.8 billion dollars
- 2017: 2.1 billion dollars
- 2018: 1.4 billion dollars
Easy to earn on free game
Sounds absurd? Nothing could be more wrong. This mechanism is basically very simple. This is a psychological play. It provokes the player to think like: “I spend hundreds of hours with this game, so why not pay PLN 20 for a nice skin? After all, games on the day of release usually cost PLN 250 and millions are not a shame to spend.”